Signify Premium Insight: The Fate of the Disruptors – Bruised Egos and Broken Promises?

Overall, the medical imaging market is well consolidated, with a handful of vendors dominating large dealmaking opportunities. However, innovations in technology and developments in business strategy have meant that, of late, several hungry, disruptive and above all modality vendors have positioned themselves as medical imaging revolutionaries. These vendors aspire to cast off medical imaging’s established hegemony and reimagine how medical imaging can fulfil its potential. While there are many young companies quietly working on new products, targeting existing markets, these disruptive vendors seek to create new markets, and establish a new order, at least in their own spheres. But, how do the most vocal of these new revolutionaries, Butterfly Network, Nanox and Hyperfine stack up?