SPI Generative AI: The Personal Questions InsideTracker Must Answer

Publication Date: 03/09/2024

Personalised health platform vendor InsideTracker has brought to market a new AI chat feature, dubbed “Ask InsideTracker”. The new tool enables members to ask healthcare questions, and receive scientifically based information personalised to their situation. The model is built on GPT-4, and will be available to members logged into the InsideTracker platform.
Why we are covering this topic
– InsideTracker’s use of generative AI is indicative of a trend allowing patients to easily access tailored information about their health.
– The tool is another example of existing products being enriched by generative AI.
Why it matters
– Implementing a GPT-4, based conversational tool is relatively straightforward, so how will vendors differentiate themselves from one another?
– The tools availability through the existing platform raises questions about the commercial viability of such solutions.
– One of the factors being emphasised by InsideTracker, which will likely become one of the areas of competition among vendors, is the datasets that tools are trained on.